We took a look at 20 million Pins published from February 12 – March 12 sent through all methods (Stories, Image Pins, Video Pins, etc.) and found some fascinating clues about how Story Pins fit into your marketing strategy. However, we don’t recommend you skip over Pinterest Story Pins, based on our brand new study.
After all, driving traffic from Pinterest is a goal for a lot of Pinners, and regular Pins in the feed are great for this! We set out to test this new feature and find out if it was worth the fuss. Pinterest is still rolling out Story Pins, so if you don’t yet have access, hang tight!įor now, keep reading to learn all about Story Pins so you are ready to create them as soon as you’re accepted.Īre Pinterest Story Pins Good for Engagement? Some creators have access to Story Pins already, but if you don’t, you can apply for Story Pins here. By creating a Story Pin, it encourages other Pinners to follow you while boosting your reach! That said, all Pins, including Story Pins, can be seen by more than just your followers. The feature will continue to roll out to more Creators like you!
The beta version of Story Pins launched to select Pinterest business accounts in March 2020. Story Pins are multi-page Pins which give creators a chance to tell a story, engage their audience and even gain more followers!
Important note: not all Pinterest accounts have access to Story Pins yet, but more business accounts are expected to have access to Story Pins soon so keep on the lookout! Today you’ll learn all about Story Pins including what they are, who can create them, how to view them and how to make them. Did you know that since the pandemic began earlier this year, Pinterest has grown its monthly active users from 335 million to over 420 million?īig changes have been happening at Pinterest to keep up with all the new ways Pinners are interacting, and we are loving all of their newest features, including Pinterest Story Pins.
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